ICYMI: VIP’s Value of Vision Campaign

In case you missed it, Vision Is Priceless has put forth a strong effort over the past few months to grow its brand through multiple marketing channels in an effort to raise awareness about eye health so it can help more and more people in Northeast Florida.

The campaign, titled “Value of Vision,” was conceptualized with local advertising agency Burdette Ketchum and launched in July. One of the campaign components was a 30-second television commercial that included children from Jacksonville Country Day School. The video shares that one in four children suffers from an undiagnosed vision problem and VIP screens more than 36,000 children in Northeast Florida annually.

View the video above and share to help spread the word!

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